Hypebeast Flea: Unified Goods

Launched in 2019, Unified Goods provides a carefully curated selection of “culturally conscious artefacts from across the globe” pulled from over 60 years of popular culture.

Serving up a carefully-curated array of clothing, accessories, and curiosities that span books, films, prints, and more, UG will be bringing some of their most treasured pick-ups exclusively to Hypebeast Flea – so make sure to get down early to secure all the on-point ephemera you need!

Check out our conversation with Unified Goods ahead of Hypebeast Flea below. Tickets to Hypebeast Flea are free! Don’t forget to sign up here now.

Explain your brand to people who may not know you yet.

Unified Goods is a Vintage Lifestyle Store encompassing clothing, books, media, and curiosities. It’s our aim to use the past to progress culture forwards. We also design/produce new Merchandise with our chosen partners and have an appointment-only showroom in London Bridge. We have worked alongside Tate Modern, Goodhood, Garbstore, Satisfy Running, and Sonic Youth in recent years.

What’s the journey been like from starting your brand, to where you are today?

Lots of evolution! We really enjoy seeing how things can twist and turn and grow over time. It’s been interesting shifting from solely selling archival items to making new products and how vintage can inform something fresh and new. We’re also currently working on a filmed Podcast series with Third Man Records on the dialogue around “Objects,” which feels like a dream come true and something I never imagined happening from just selling vintage T-Shirts online.

Flea is going to be hosted for the first time in the UK. How does the UK’s creative community inspire you and your brand?

The UK is a hotbed of creative talent, it’s only a small island, but the desire to create and grow here is firmly in the DNA, it’s a tangible energy and very addictive, and we all love to see it!

What have you got planned at Hypebeast Flea?

Lots of crazy stuff, hopefully, you haven’t seen before or possibly didn’t even know existed!

What other vendors are you looking forward to checking out at Hypebeast Flea?

I’m a big fan of Old Old Wood already, my Family currently sits on one of their Scandi Sofas from the ’70s most evenings. We really love Cremate also, hopefully filling the Flea full of wonderful aromas and finally grab myself one of their incense holders for the house.