Levi’s® Will Be Hosting a Customization Station at Hypebeast Flea

Teaming up with Jehucal, Air Pangea and Cremate for event exclusives.

Fashion 
2.6K 1 Comments

With the global debut of Hypebeast Flea around the corner, we’ve connected Levi’s® with three exciting London-based brands to create customizable event exclusives.

Whether it’s Jehucal’s streetwear sensibilities, Air Pangea championing global cultures or Cremate’s handcrafted scents, each of the vendors brings an essence of the capital to their labels. As well as hosting their own stalls, that will showcase their latest collections, the brands have also reimagined their logos exclusively for Hypebeast Flea.

Coming off the back of its 150-year anniversary, Levi’s® has launched its latest “Back in Blue” campaign — spotlighting local creatives to celebrate its rich legacy. With pieces making up the “uniform of self-expression,” the denim expert celebrates its timeless silhouettes and diverse appeal with its garments being a staple in any wardrobe.

Continuing the campaign’s theme of championing emerging creatives, we’ve partnered Levi’s® with the three brands to incorporate the revamped logos onto its staple pieces. During Hypebeast Flea, Levi’s® will be hosting a screen printing station at its stall where visitors will be able to either bring their own Levi’s® product or buy one on the day and get it customized on-site with one of the Flea-exclusive logos — giving you a chance to own a one-of-one piece.

Don’t forget to secure your place at Hypebeast Flea on September 9-10 by signing up for your free tickets here.

Check out the Levi’s® “Back in Blue” campaign images in the gallery above and for more information, visit the brand’s website.

Read Full Article

What to Read Next

Rolex Thefts Surge, With Watches Worth $1.3 Billion USD Reported Missing
Watches

Rolex Thefts Surge, With Watches Worth $1.3 Billion USD Reported Missing

Reports for stolen luxury timepieces were up 60% last year.

A.A. Spectrum's FW23 "LIQUIDALLOY-FLORA" Collection Is an Otherworldly Affair
Fashion

A.A. Spectrum's FW23 "LIQUIDALLOY-FLORA" Collection Is an Otherworldly Affair

Packed with transformative utilitarian designs inspired by liquid metals and Chinese flowers.

Mfpen FW23 Is for Rebellious Office-Goers Only
Fashion

Mfpen FW23 Is for Rebellious Office-Goers Only

Looking to 1970s new-wave artwork and iconic British rock bands, including The Smiths, Ian Curtis, and The Specials.

sacai x Carhartt WIP FW23 Collaboration Has Arrived
Fashion

sacai x Carhartt WIP FW23 Collaboration Has Arrived

The Japanese brand puts its own spin on workwear pieces.

SOLDIER's "Passport" Series Sets the Immigration System Straight
Art 

SOLDIER's "Passport" Series Sets the Immigration System Straight

Crafting four canvas paintings with discolored travel documents that indicate a biased justice system.


Official Look at the Nike Mac Attack "White/Black"
Footwear

Official Look at the Nike Mac Attack "White/Black"

Coming this Fall.

Carne Bollente FW23 Is a Modern Vision of the History of Sex
Fashion

Carne Bollente FW23 Is a Modern Vision of the History of Sex

Taking inspiration from historical tales like the Japanese erotic art Shunga, Ancient Greek history and more.

RUF Reveals the CTR3 Evo: Its Most Powerful Supercar Yet
Automotive

RUF Reveals the CTR3 Evo: Its Most Powerful Supercar Yet

A “heavily updated and upgraded incarnation” of its CTR 3 Clubsport.

Air Jordan 2 "Black Cement" Has an Official Release Date
Footwear

Air Jordan 2 "Black Cement" Has an Official Release Date

Take a full look a the classic shoe here.

Vans Is Looking to Shake Up the UK Skate Scene with 'LONDON CALLING'
Footwear 

Vans Is Looking to Shake Up the UK Skate Scene with 'LONDON CALLING'

Hypebeast sits down with Steve Van Doren to discover more about the community-led practice.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.