Hypebeast Flea: Johnny Hoxton

Johnny Hoxton’s eye-catching smiley face rings cannot be missed.

Fashion
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Founded in 2018, Johnny Hoxton creates stellar signet rings for the world’s biggest stars – with London-based jewelry brand rising through the ranks to become an international sensation.

The brand’s smiley face rings have become a trademark, embellished with vibrant gemstones to reflect your distinct personality. Johnny Hoxton’s jewelry is made to elevate your mood no matter the occasion, inserting a dash of uniqueness into every outfit.

Check out our conversation with Johnny Hoxton ahead of Hypebeast Flea below. Tickets to Hypebeast Flea are free! Don’t forget to sign up here now.

Tickets to Hypebeast Flea are free! Don’t forget to sign up here now.

Hypebeast: Explain your brand to people who may not know you yet.

Johnny Hoxton: A jewellery, fashion and homeware brand all designed and made in London

What’s the journey been like from starting your brand, to where you are today?

A really fun whirlwind. It’s a young company that seems to have grown very quickly purely via word of mouth.

Flea is going to be hosted for the first time in the UK. How does the UK’s creative community inspire you and your brand?

In my opinion, the UK is amongst the world leaders when it comes to creative influence in global markets.

What have you got planned at Hypebeast Flea?

24-carat cupcakes and 9-carat gold.

What other vendors are you looking forward to checking out at Hypebeast Flea?

Seeing my friends at Cremate and AGR for sure! Also looking forward to checking out the other vendors on the day.

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Andrea Sacal Editor

Andrea Sacal is a fashion journalist and social media curator who entered the industry in 2021, serving as an editor across Hypebeast's LATAM and UK platforms for over four years. She oversees Latin American socials and aims to highlight emerging and established brands, artists, and creatives contributing to the region. Andrea also focuses on Fashion Month and frequently covers Paris Fashion Week for Hypebeast's global channels.

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