Take a Look at the Moomin x adidas Originals Collaboration

An ode to Tove Jansson’s iconic Finnish comic strip character.

Footwear
10.1K 2 Comments
Save

As an homage to one of the most iconic comic strip characters, adidas has launched its latest collaborative efforts with Tove Jansson’s Moomin character. For decades, the group of hippopotamus-like characters has been a fond and nostalgic memory for most. Now, it has jumped from picture books and made its way onto several pairs of adidas Originals footwear.

The collaboration sees the adventure-seeking character arrive on the adidas Stan Smith and adidas Nizza High. The outlines of the character are highlighted on top of the cream canvas base upper. The Stan Smith features the character on the tongue, while it sits atop a cork midsole with brown accents, while the Nizza High features an abundance of characters drawn all-over the shoe in jet-black ink sitting atop a platform outsole.

As for the adidas Hyperturf Adventure, the design mostly mimics that of an outdoor scene. It features a color scheme of olive and brown, all while including Moominvalley-inspired nature motifs that come with removable charms. The Cork Adilette Slide sees a playful image of the Moomin traveling with backpacks, sitting atop a sky blue and lime green strap that mimics the sky and grass.

The collection is currently available overseas in Japan. Take a look at the collaboration above to hold you over until it releases stateside at select retailers and on adidas.

In other footwear news, the New Balance 610 arrives in “Beef and Broccoli” colorway.

Read Full Article
Text By
Share this article
In This Article
Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

What to Read Next

The adidas Originals Objects of Legacy Pack Filters Five Icons Through the Stan Smith Lens
Footwear

The adidas Originals Objects of Legacy Pack Filters Five Icons Through the Stan Smith Lens

The Trefoil honors its design history by applying iconic minimalist codes to a curated lineup.

Take an Official Look at the Coca-Cola x adidas Samba Sneaker
Footwear

Take an Official Look at the Coca-Cola x adidas Samba Sneaker

Boasting an iconic, logo-mania upper in signature “Coke Red.”

Official Look at the Song for the Mute x adidas SFTM-009 Samba Friezeit
Footwear

Official Look at the Song for the Mute x adidas SFTM-009 Samba Friezeit

Dressed in premium tumbled leather for the ultimate leisure-wear hybrid.


The Bad Bunny x adidas Originals Ballerina "Vivid Red" Gets a Release Date: Here's How To Get a Pair
Footwear

The Bad Bunny x adidas Originals Ballerina "Vivid Red" Gets a Release Date: Here's How To Get a Pair

The Flamboyán trees are blooming in Puerto Rico, and the Ballerina is dressed to match.

Official Look at the Nike Air Flight Huarache "Nike Gear"
Footwear

Official Look at the Nike Air Flight Huarache "Nike Gear"

A nod to the sportswear giant’s retro ’90s apparel line.

Sony Unveils Point-and-Shoot Camera for the Visually Impaired
Tech & Gadgets

Sony Unveils Point-and-Shoot Camera for the Visually Impaired

The DSC-HX99 RNV projects images directly onto the retina.

Jenna Ortega Reportedly in Talks for 'Beetlejuice 2' Role
Entertainment

Jenna Ortega Reportedly in Talks for 'Beetlejuice 2' Role

The actress is eyeing another spot in the Tim Burton universe.

Porsche Is Launching Fully Electric Cayenne SUV Within the Decade
Automotive

Porsche Is Launching Fully Electric Cayenne SUV Within the Decade

In line with the brand’s shift to EVs by 2030.

First Look at the sacai x Nike LDV Waffle Woven "White"
Footwear

First Look at the sacai x Nike LDV Waffle Woven "White"

Chitose Abe’s hybrid sneaker is returning.

Kid Cudi Reveals He Has Few Chapters Already Written for Memoir
Music

Kid Cudi Reveals He Has Few Chapters Already Written for Memoir

A release date is to be confirmed.


Meta Exec Says Company is "Winding Down" Support of NFTs on Facebook and Instagram
Tech & Gadgets

Meta Exec Says Company is "Winding Down" Support of NFTs on Facebook and Instagram

Despite pushing “digital collectibles” just less than a year ago.

French Artist JR Spotlights the Refugee Crisis in New Exhibition
Art

French Artist JR Spotlights the Refugee Crisis in New Exhibition

On view at Perrotin NYC until April 15.

Stéphane Ashpool Appointed as Artistic Director of France for 2024 Paris Olympics
Fashion

Stéphane Ashpool Appointed as Artistic Director of France for 2024 Paris Olympics

HYPEBEAST spoke with the French designer about the task ahead.

Sean "Diddy" Combs Reportedly Vying for Majority Stake in BET
Entertainment

Sean "Diddy" Combs Reportedly Vying for Majority Stake in BET

Alongside industry mavens Tyler Perry and Byron Allen.

ABRA FW23 Envisions Fused Medieval Moments
Fashion

ABRA FW23 Envisions Fused Medieval Moments

Offering up oversized silk button-downs, crunched dresses, acid wash coordinating sets and more.

K-Pop's SEVENTEEN To Drop New Album Next Month
Music

K-Pop's SEVENTEEN To Drop New Album Next Month

Marking the boy band’s first release since last year’s ‘SECTOR 17.’

More ▾