AELIZA’s New "XL Pack" is Focussed on Real Life Connection
Enlisting UK hip-hop stars Lord Apex and Vinch for the campaign imagery.
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London-based AELIZA has just presented its latest capsule, with a campaign featuring UK hip-hop stars Lord Apex and Vinch wearing the brand’s all-new XL Symbol T-shirts and white Symbol Hoodie.
AELIZA’s mission statement is what each of its regular is centered around: “a dialogic study of the autonomous individual.” As a whole, this means that the British imprint wants its wearers to be themselves while continuing to feel secure in their individuality. This has been seen in AELIZA’s most recent drops which have included the stealthy “Think More” and “The Original Individual” collections.
The latest campaign rollout is focussed on fostering “real connections,” spotlighting the two rising UK talents linking up in London while wearing the easily identifiable tees. Featuring the XL Individual T-shirt in black and white, the designs have been crafted from 100% cotton jersey, while its enlarged plastisol screen print on its torso has been complemented with an improved shape and new labeling.
The stand-out style from the collection comes in the form of the new Individual Hoodie. It’s made from 100% ultra-knit cotton and weighs in at a heavy 452 GSM. The all-white design also includes a white symbol Puff Print application on the front. For accessories, AELIZA also welcomes a brand new neck warmer in black, while Individual Gloves and Symbol Socks are designed with embroidered detailing.
You can check out the new collection from AELIZA above and it will be available to shop via AELZA’s official website from March 1.
In other fashion news, take a look at the new Balenciaga collection.