Under Armour's SlipSpeed Trainer Slides Into NYC for Valentine's Day Pop-Up
Featuring art by Glossblack, custom jerseys from Stash and brand-new SlipSpeed colorways.
Under Armour’s go-anywhere, do-anything SlipSpeed can be summed up in one word: versatile. It’s a shoe that was made for high-impact athletic activity but is comfortable and flexible enough for casual wear — a secondary purpose that’s aided by its crushable heel and BOA lacing system. It’s a true “one-a-day” shoe: if you’re rocking the SlipSpeed when you head out for the day you won’t need to bring another pair of shoes with you, no matter what you have planned.
Versatility of this nature is especially key in a metropolis like New York City, so Under Armour is bringing the SlipSpeed to the Big Apple with a special Flatiron pop-up that opens on Valentine’s Day. And, just like the SlipSpeed itself serves more than one purpose, the pop-up will be multifaceted. Besides the new SlipSpeed colorways that are releasing there, GLOSSBLACK will be painting a live mural the first 150 attendees will recieve special customized jerseys from graffiti legend and New York City native Stash.
Under Armour
Under Armour
The pop-up’s grand opening is going down from 11 AM to 7 PM on Valentine’s Day. It’s located at 139 5th Ave in New York City and after the grand opening it’ll stay open from 11-7 Monday-Saturday and 11-6 Sunday for a limited time only. If you’re not located in NYC but are still hoping to snag a pair of your own, the SlipSpeed is available on the Under Armour webstore now.
For more from the world of footwear be sure to check out Sole Mates, a weekly Hypebeast series that spotlights notable individuals in street culture and the connection they share with their favorite sneakers.
