adidas Unveils First Spinnova-Produced Product

The adidas Terrex HS1 mid-layer is made using wood-based fibers.

Fashion
4,270 Hypes 0 Comments

adidas has unveiled its first product produced in partnership with Finnish textile company Spinnova, using an innovative material comprising 30% wood-based fibres and 70% organic cotton. The item is the adidas Terrex HS1, a mid-layer piece designed to be worn by hikers.

The announcement of the Terrex HS1 mid-layer comes just eight months after adidas invested in Spinnova, reportedly backing the company with €3 million EUR (approximately $3.43 million USD). The fabrics used is produced partly from wood-based fibers, which give the Terrex HS1 its natural color.

Announcing the sustainable new product, adidas Terrex general manager Carla Murphy said:

“adidas’ commitment to sustainability is longstanding. Progress is about learning and constantly moving forward – and for adidas this also means partnering to innovate in new areas. At Terrex we are on a journey to drive greater sustainability of our technical apparel and we’re constantly looking to find new ways to help end plastic waste. Working with Spinnova is another step on this journey.”

For more sustainable releases from adidas, take a look at its latest project with Allbirds.

Read Full Article

What to Read Next

adidas TERREX Unveils Agravic Flow 2 Footwear and Apparel Collection
Fashion

adidas TERREX Unveils Agravic Flow 2 Footwear and Apparel Collection

Featuring a trail-focused running shoe and weather-ready pieces.

Adidas TERREX Unveils New Sustainable "Nothing Left Behind" Initiative
Fashion

Adidas TERREX Unveils New Sustainable "Nothing Left Behind" Initiative

In partnership with The Renewal Workshop.

BIG Unveils Designs For World's First Floating City in Busan
Design

BIG Unveils Designs For World's First Floating City in Busan

With winter gardens, restaurants, and homes for 12,000 residents.


adidas Unveils a New “Wheat” Superstar
Footwear

adidas Unveils a New “Wheat” Superstar

A timeless addition to a timeless silhouette.

Take a First Look at Kawhi Leonard's New Balance KAWHI 2
Footwear

Take a First Look at Kawhi Leonard's New Balance KAWHI 2

Opting for a neutral two-toned colorway.

Take an Official Look at the adidas YEEZY BSKTBL Knit "Slate Azure"
Footwear

Take an Official Look at the adidas YEEZY BSKTBL Knit "Slate Azure"

Expected to receive a shock drop during NBA All-Star Weekend.

TIGHTBOOTH Fuses Street With Military in SS22 Lookbook
Fashion

TIGHTBOOTH Fuses Street With Military in SS22 Lookbook

Featuring waterproof, 3-layer fabric.

Russell Crowe Joins Sony Marvel 'Spider-Man' Spin-Off 'Kraven the Hunter'
Entertainment

Russell Crowe Joins Sony Marvel 'Spider-Man' Spin-Off 'Kraven the Hunter'

Quicksilver actor Aaron Taylor-Johnson will take on the titular villain.

Netflix's 'All of Us Are Dead' Director Reveals Plans for Season 2
Entertainment

Netflix's 'All of Us Are Dead' Director Reveals Plans for Season 2

Lee Jae-kyoo created the series with a second season in mind.


Disney and UNIQLO UT Deliver "Mickey Stands" T-Shirt Collection
Fashion

Disney and UNIQLO UT Deliver "Mickey Stands" T-Shirt Collection

Featuring the Disney icon in a variety of different patterns and art styles.

LV x Nike Air Force 1 by Virgil Abloh Collection Sells for Record-Breaking $25.3 Million USD
Footwear

LV x Nike Air Force 1 by Virgil Abloh Collection Sells for Record-Breaking $25.3 Million USD

The 200 pairs of sneakers smashed auction expectations.

Grand Seiko Celebrates Japan's Nature-Filled Shizukuishi Region With SLGH011 Green Birch
Watches

Grand Seiko Celebrates Japan's Nature-Filled Shizukuishi Region With SLGH011 Green Birch

Available exclusively on the company’s online boutique.

Square Enix's Pixel Remaster of 'Final Fantasy VI' Has Finally Received a Release Date
Gaming

Square Enix's Pixel Remaster of 'Final Fantasy VI' Has Finally Received a Release Date

Prepare for nostalgia later this month.

Gucci Enters The Sandbox Metaverse
Fashion

Gucci Enters The Sandbox Metaverse

Announcing plans for immersive experiences and virtual fashion under its Gucci Vault project.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.