adidas Basketball Unveils Its New “Remember The Why” Collection
The Three Stripes’ Latest hoops apparel collection carries heavy Fear of God influences.












adidas and its basketball division has officially unveiled its new “Remember The Why” apparel capsule.
The latest assemblage is comprised of tracksuits, cozy mockneck sweatshirts and pullover hoodies, warm sweatpants, tees and sleeveless tees. By the adidas website’s definition, the collection is described as an “exploration in form, function and color.” If you evaluate how roomier the pieces are compared to standard Three Stripes’ apparel, take notice of the earthy “Halo Green,” “Metal Grey” and “Cloud White” tones that are utilized throughout the collection and the simple and oversized branding, one can make comparisons to Jerry Lorenzo’s design language that he implements in his mainline Fear of God brand as well as its ESSENTIALS line, but this collection has no ties to the luxury streetwear designer. Lorezno has confirmed to Hypebeast that his Fear of God Athletics collection is currently in the production process and will be announced in the early half of 2023.
The collection is dropping via adidas on December 8, 2022. Prices will range from $35-90 USD.
Elsewhere in fashion, atmos and adidas have reconvened for a “Purple Suede” ADIMATIC.