Update: Ye has responded to Tremaine Emory’s criticism with an Instagram post of his own. “Lets [sic] remember Supreme is owned by LVMH. In war they will send your own people at you. Good one Bernard,” the post reads in an apparent attempt to cast Emory’s criticism as a byproduct of his role as the creative director of Supreme, which Ye mistakenly refers to as being owned by LVMH — Supreme is, in fact, owned by VF Corp — and, by extension, associated with LVMH CEO Bernard Arnault. See the original article below for more info.
Tremaine Emory has taken to his Instagram to rebuke Ye over comments the rapper and designer made about the late Virgil Abloh. Emory posted a screenshot of one of Ye’s own Instagram posts about YZY SZN 9, in which the DONDA artist insinuated that LVMH CEO Bernard Arnault “killed my best friend,” referring to Abloh.
“I gotta draw the line at you using Virgil’s death in your ‘Ye is the victim’ campaign in front [of] your sycophant peanut algorithm gallery,” Emory said in his post. “Your best friend Virgil, NEGRO PLEASE.” Emory went on to castigate Ye for mocking Abloh both before and after his death, even stating that the Yeezy founder said Abloh’s designs were a “disgrace to the Black community” in front of the Yeezy team. The Denim Tears founder and Supreme creative director then told Ye to “tell the [people] why you didn’t get invited to Virgil’s actual funeral — the one before the public one at the museum,” before also referring to him as an “insecure narcissist,” among other barbed comments.
Emory’s comments come less than a day after Ye’s YZY SZN 9 caused an uproar with shirts that read “White Lives Matter,” — a phrase that, per the New York Times, the Anti-Defamation League has called hate speech and attributed to white supremacist groups like the Ku Klux Klan. Besides Emory’s comment, Gigi Hadid slammed Ye in a comment on one of his Instagram posts, and Jaden Smith, alongside several fashion editors, reportedly walked out of the YZY SZN 9 show. There’s also been an outpouring of support for Gabriella Karefa-Johnson, a contributing editor at Vogue who’s been the target of Ye’s ire after her criticism of YZY SZN 9.
At the time of writing, Ye has yet to respond to Emory’s post.
For more on Ye and the YZY SZN 9 fracas, check out social media’s reaction to the “White Lives Matter” shirts.