TAG Heuer Drops New-Look Aquaracer Professional 200

Position the refined new model as an “all-terrain” sports watch.

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TAG Heuer has bolstered its Aquaracer Professional series with a new-look Aquaracer Professional 200.

Presented in both 40mm and 30mm stainless steel versions, the watches feature a uni-directional rotating bezel with 12 facets and, as the name suggests, are water resistant to 200m. The reduced depth rating has also allowed TAG Heuer to offer a slightly thinner watch than the 300, with the 200 coming in at 11mm from front-to-back.

The Aquaracer Professional 200 joins the 43mm Aquaracer Professional 300, that was introduced by TAG Heuer last year as the brand’s luxury dive watch.

“If you look at the Aquaracer Professional 200, you can see our intention to create an everyday watch that still has the tool watch look that TAG Heuer lovers came to expect from the icons of the past, such as the Reference 844, 1000 and 2000 Series models. It’s an evolution of all this history,” says Guy Bove, TAG Heuer’s Creative Director.

Updates on the outgoing 200 include a steel – rather than ceramic – bezel ring and polished bracelet centre links, while the “riders” found at the cardinal points of the previous bezel have been removed for a sleeker look. Both automatic and quartz movements are offered across both sizes, with the automatics distinguished by smoked gradient dials and date windows.

The Aquaracer Professional 200 collection is out now via TAG Heuer, with the 40mm automatic model priced $2,750 USD.

In other watch news, G-SHOCK set to drop collaboration with Rubik’s Cube.

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