Rag & Bone’s New Sports-Infused Capsule Collection Stretches Brand Territory
Defining items as “future staples.”
Approaching its 20th anniversary, directional New York label rag & bone launches a curated capsule collection of “future staples,” incorporating versatility-engineered fabrics and refined detailing.
The collection comprises men’s and women’s apparel and accessories, and features a muted color palette of sage, saffron, vanilla and black, stretching across a sports-infused line of T-shirts, hoodies, knit sweaters and jackets. A signature logo appears on the pocket of hoodies and on the front of baseball caps and beanies, while performance pants feature an adjustable waist belt and ankle ties.
The brand’s “Retro Runner” sneaker has also been updated in yellow and features a mesh upper with contrasting suede toe and backstay, a canvas midsection and pull loop, a fabric collar and a rubber grip outsole. Additional colorways include moss green, white, black and brown. Unisex items include a 100% recycled nylon bomber jacket and a coated, unlined-linen Heritage parka.
Noting how the new capsule emphasizes the brand’s aesthetic, Founder and Chief Brand Officer Marcus Wainwright says, “Rag & Bone has always been about timeless classic wardrobe pieces.”
“This collection speaks for itself and encapsulates our approach to clothes you can wear every day, forever,” he adds.
Items from the new collection are available now via the brand’s website, and at select rag & bone stores and key retailers worldwide. A special in-store activation will happen exclusively at the brand’s Miami Design District location.
Meanwhile, performance wear is on the rise and has been adopted by designers such as Matthew Willams and his recent yoga collection for Nike.
