Step Outside the Gym With Gymshark’s New Lifestyle Line
British Artist Sainté stars in the debut collection campaign.
With a decade of creating gym-savvy workout clothing, British fitness brand Gymshark is now expanding its range with a selection of versatile, everyday staples. The new collection arrives as part of Gymshark’s latest in-house line ‘Retake’.
Delivering the comfort of gym wear in the form of wardrobe essentials, Retake aims to create versatile apparel that can be put together with minimal effort. To achieve this, the line eliminates fussy detailing and replaces it with technical fabrication that can often be seen in sportswear. Functional elements can be found across the new collection but particularly the lightweight crew, which features side zips, hidden pockets and a water-repellent finish.
Other outerwear items include a minimally-designed reversible vest that sees the Gymshark logo worked into the black quilted pattern. T-shirts, hoodies and casual pants come washed in tonal shades of browns and greys, giving the collection a classic feel, appropriate any time of year.
To celebrate Gymshark’s move into lifestyle wear, the brand calls on artist Sainté to star in a new music-focused campaign. Take a closer look at the campaign in the gallery above to see how Sainté and his crew wore the new Retake collection behind the scenes in the studio.
Shop Retake on Gymshark’s website now.
