JAY-Z’s Roc Nation School of Music, Sports and Entertainment Releases Inaugural Merch Collection

With all proceeds funding student scholarships.

Fashion
7,773 Hypes 6 Comments

The Roc Nation School of Music, Sports and Entertainment at Long Island University has launched its inaugural merchandise collection with all proceeds benefiting the school’s Hope Scholarship Program.

The program was created to prepare students for careers in music, performance, sports business management and entrepreneurship. Announced in 2020, the first class of students has already begun its program matriculation this fall. For 25% of enrolled students, the school’s Hope Scholarship Program provides no debt upon graduation, enrichment activities, personal mentorship, career networking and development, community engagement and collaborative research opportunities.

“This partnership, envisioned alongside LIU President Dr. Cline, is a true investment in our community and young people in Brooklyn, in New York City and beyond,” said Desiree Perez, CEO of Roc Nation.

Featuring a grayscale color palette, the campus-ready collection includes hoodies, t-shirts, sweaters, shorts, hats, notebooks, water bottles and more. In the coming months, the merchandise is set to offer new color options.

The full collection is available now online and on-campus at Canteen, the university’s new student-run store.

In related news, Evisen Skateboards shared a casual collection for the FW21 season.

Read Full Article

What to Read Next

JAY-Z and Roc Nation Invest in Fanatics, Driving $18 Billion USD Valuation
Music

JAY-Z and Roc Nation Invest in Fanatics, Driving $18 Billion USD Valuation

Expanding the sports licensing giant, helmed by Michael Rubin.

JAY-Z's Roc Nation School Announces New Media Courses, Including "Hood Marketing 101: How Blackness Is Bought"
Music

JAY-Z's Roc Nation School Announces New Media Courses, Including "Hood Marketing 101: How Blackness Is Bought"

Enrollments for the Roc Nation School of Music, Sports & Entertainment open this 2021.

Take a Look Inside JAY-Z's Roc Nation Headquarters in Los Angeles
Design

Take a Look Inside JAY-Z's Roc Nation Headquarters in Los Angeles

Willo Perron brings the inspiration of Montreal-modernism into Hov’s offices.


JAY-Z's Roc Nation Launches New Multimedia Platform 'Edition'
Music

JAY-Z's Roc Nation Launches New Multimedia Platform 'Edition'

Partnering with America’s biggest luxury media, Modern Luxury Media.

HYPEBEAST and Neiman Marcus Join Forces for Virtual Sneaker Showroom
Footwear

HYPEBEAST and Neiman Marcus Join Forces for Virtual Sneaker Showroom

Featuring 11 exclusive sneakers from Balenciaga, Off-White™ and more.

Mayim Bialik Confirms She Wants to Become the Permanent Host of 'Jeopardy!'
Entertainment

Mayim Bialik Confirms She Wants to Become the Permanent Host of 'Jeopardy!'

She is currently co-hosting the show for the remainder of this year with Ken Jennings.

Titleist Reveals Limited Edition Scotty Cameron Phantom X 9.5 Triple Black Putter
Sports

Titleist Reveals Limited Edition Scotty Cameron Phantom X 9.5 Triple Black Putter

The custom etching was influenced by vintage muscle car pinstripes.

Bottega Veneta Adds Three New Climber Colorways to Footwear Range
Footwear

Bottega Veneta Adds Three New Climber Colorways to Footwear Range

The sandal sneaker adopts a fall-ready palette.

Lil Nas X’s “Old Town Road” Is Now the First Single in History to Reach 15x Platinum
Music

Lil Nas X’s “Old Town Road” Is Now the First Single in History to Reach 15x Platinum

One of the best performing songs of all time.


Nas, Normani and More To Perform During Rihanna's 'Savage x Fenty Show Vol. 3'
Music

Nas, Normani and More To Perform During Rihanna's 'Savage x Fenty Show Vol. 3'

Watch the official trailer here.

Stüssy Reconnects With COMME des GARÇONS for Another Apparel Collection
Fashion

Stüssy Reconnects With COMME des GARÇONS for Another Apparel Collection

Featuring collaborative coach jackets, hoodies and tees.

Carmen Winant’s Kinetic Mobiles Reflect on the Act of Making
Art

Carmen Winant’s Kinetic Mobiles Reflect on the Act of Making

A new solo exhibition on view at Chicago’s Patron Gallery.

Evisen Skateboards Shares Casual Collection for FW21
Fashion

Evisen Skateboards Shares Casual Collection for FW21

Featuring a muted earth-toned color palette with simple silhouettes.

Lil Nas X Returns to His Country Roots With Cover of Dolly Parton's "Jolene"
Music

Lil Nas X Returns to His Country Roots With Cover of Dolly Parton's "Jolene"

“This song is kind of like beautifully sad, you know?”

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.