To mark the launch of its second collaboration with Stella Artois, Palace transformed venues in London and New York into “Palace Artois” pubs. The two spaces — Soho’s Blue Posts and the Vig Bar in New York — have featured special-edition signage, pictures and barware, including beer mats and Palace Artois-branded pint glasses.
The opening of the two spaces celebrates the arrival of the Palace x Stella Artois collaboration, which includes the full range of barware items as well as apparel. Stand-out pieces include London and New York-themed varsity jackets, “Palace Artois”-branded caps and a tote bag complete with space for multiple cans.
Take a look through the two pubs in the gallery above. August 27 is the last day for the “Palace Artois” transformations of both the Blue Posts and Vig Bar.
Ahead of the collection’s launch, refresh your memory of every piece releasing from the Palace x Stella Artois collaboration.