ZOZOTOWN and Reebok Reunite For Crisp Takes on the Instapump Fury and Club C

The third collaborative project between the Japanese e-retail juggernaut and the English-American footwear brand.

Footwear
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ZOZOTOWN and Reebok have joined forces once again to craft crisp takes on the Instapump Fury and Club C. Marking the two partners’ third collaborative project after an outer space-inspired Instapump Fury in 2020 and a Japanese denim-covered Instapump Fury in 2015, this dashing duo diverges from the bold precedent set by its predecessors in favor of a crisp look.

Both the Instapump Fury and the Club C boast an upper constructed from a durable white ripstop mesh. This rugged material is overlaid with chalk-colored suede on both models, and each also serves up a signature translucent detail; on the Instapump Fury it’s the adjustable air bladder that wraps the midfoot, on the Club C it’s the quarter overlay.

Black Reebok branding is stamped on each style, and the Instapump Fury’s top half is completed by a totally unadorned Pump valve system on the tongue while the Club C’s tongue features an inside-out tag that list its name, color combo and style code in black. Last but not least are the midsoles, which on the Instapump Fury are split by a carbon fiber shank and stuffed with DMX cushioning and are kept to a simple mix of EVA foam and rubber on the Club C.

The ZOZOTOWN x Reebok Instapump Fury and Club C are set to release on the Reebok Japan webstore come May 19. The MSRP for the Instapump Fury is set at ¥19,800 JPY (approximately $181 USD) while the Club C arrives at ¥13,200 JPY (approximately $113 USD). Both prices are inclusive of tax.

On the hunt for more Reebok news? Take a look at LIFUL’s minimal take on the Premier Road Plus IV.

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