Brain Dead Pays Tribute to Wolverine for Its First-Ever Collaboration with Marvel

Featuring new twists on the comic’s most iconic illustrations — and a Hugh Jackman look-alike available for a photo-op.

Fashion
24,843 Hypes 20 Comments

For it’s first-ever collaboration with Marvel, Brain Dead has created a capsule collection and retail experience in tribute to X-Men antihero Wolverine — complete with a Wolverine tribute artist.

“Wolverine has always been our favorite Marvel superhero,” the company says in a press release. “The character has attracted some of the best illustrators and authors to draw and write for him. We took some of our personal favorite works to translate into product”.

The collection includes a range of three t-shirts, a long sleeve, and hoodie; a patched illustration crewneck and a jacket with Brain Dead branding on the left chest and graphic of a Wolverine-versus-Venom showdown at the back are standouts.

To accompany the release, Brain Dead has organized an event with Hugh Jackman-lookalike @hollywoodwolverine at its Fairfax retail store. The actor will be available to take photographs with shoppers from 12-4pm on the collection’s launch day, March 16.

The capsule collection will also be available online at Brain Dead’s web store starting at 10 a.m. PT as well as other select retailers including Brain Dead Milano, and Dover Street Market L.A., New York, London and Ginza. Prices will range from $64 USD to $240 USD.

Brain Dead’s first collection of the year for Spring 2021 featured bright color-blocked shirt jackets, corduroy climbing pants and assorted T-shirts and accessories.

Read Full Article

What to Read Next

Gear Up For an Outdoor Excursion With Brain Dead's ROA Neal Collaboration
Footwear

Gear Up For an Outdoor Excursion With Brain Dead's ROA Neal Collaboration

Kyle Ng’s streetwear imprint reinterprets the hiker with furry uppers.

Brain Dead's First Apparel Delivery of Spring '21 Has Arrived
Fashion

Brain Dead's First Apparel Delivery of Spring '21 Has Arrived

Kyle Ng’s streetwear entity prepares fresh batch of graphic hoodies, cord climber pants, shirt jackets and more.

Get Squeaky Clean With the Brain Dead x Goshi Exfoliating Towel
Fashion

Get Squeaky Clean With the Brain Dead x Goshi Exfoliating Towel

The softest and cleanest you’ll ever feel.


Zara Introduces Refillable Beauty With Its First-Ever Beauty Line
Fashion

Zara Introduces Refillable Beauty With Its First-Ever Beauty Line

Featuring over 130 colors of sustainable beauty.

People Are Now Scalping Mcdonald's Japan 'Demon Slayer' Happy Meal Stickers
Entertainment

People Are Now Scalping Mcdonald's Japan 'Demon Slayer' Happy Meal Stickers

Leading to a statement asking consumers to think of the children.

A Lawsuit Alleging Google Tracked 'Incognito Mode' Users Will Go Forward
Tech

A Lawsuit Alleging Google Tracked 'Incognito Mode' Users Will Go Forward

“‘Incognito’ does not mean ‘invisible,’” read the company’s unsuccessful motion to dismiss the case.

Kid Cudi Is 'Not Flattered' By the Stripped-Down Version of 'Day N' Nite' Circulating on TikTok
Music

Kid Cudi Is 'Not Flattered' By the Stripped-Down Version of 'Day N' Nite' Circulating on TikTok

The trending audio removes some of Cudi’s lyrics, which the artist says are “important” to him.


Nicole McLaughlin Raffles Upcycled Puma Sports Bras
Fashion

Nicole McLaughlin Raffles Upcycled Puma Sports Bras

Promoting gender equality in sports.

The Dial Artist Joins IFL Watches for Another Rainbow "CasiOak"
Watches

The Dial Artist Joins IFL Watches for Another Rainbow "CasiOak"

This time a general release.

YouTube Photographer and Videographer Captures the Mesmerizing Dissolution of M&Ms
Arts

YouTube Photographer and Videographer Captures the Mesmerizing Dissolution of M&Ms

Unlike most things, you can in fact try this at home.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.