A&W Calls for Truce To "Chicken Wars" With Lip Balm Made With Fryer Oil
Focused on “Chicken Tender Lovin’” this Valentine’s Day.





For Valentine’s Day this year, A&W is calling for a truce to the “Chicken Wars” with its Tender Lovin’ campaign. Centered around its beloved Hand-Breaded Chicken Tenders, the fast-food chain put together a sensual suite of offbeat gifts.
Leading the series of releases is the mouth-watering Tender Lovin’ Lip Balm made with real A&W fryer oil. Each tin is guaranteed to “keep your lips kissably smooth” with the taste of a fresh basket of tenders. Followed by a Hand-Breaded Chicken Tender Body Pillow, which is an oversized literal piece of comfort food. With the psychedelic Anti-Chicken Wars Poster calling for people to put down their buns rounding up the series of gifts.
Customers can now enter A&W’s Valentine’s Day Tender Lovin’ campaign for a chance to win the unique gifts. Head over to A&W’s Instagram, Facebook, and Twitter accounts, or by submitting an entry form on A&W’s website before February 17 to win.
View this post on Instagram
View this post on Instagram
For more food and beverage news, Taco Bell is introducing a flavor-packed all-purpose seasoning.