Long a worldwide staple, but one with especially rich roots in Los Angeles,
Originally released in 1972 for the Olympic Games, the Cortez is considered by many to be the first “modern” running shoe. However, in the years since it’s become a style staple thanks to its unique, slim shape and no-frills build. On the West Coast it’s often worn with tube socks and shorts — a sartorial setup that was cleverly acknowledged by Kendrick Lamar in a 2018 “House Shoes” collaboration — and here it’s designed to fit seamlessly into that classic look, dressed in a crisp white leather with rich Los Angeles Dodgers blue Swooshes, heel tabs and collar liners.
The signature detail arrives via a large red “Los Angeles” graphic, embroidered in flowing script across the lateral midfoot and forefoot. This Los Angeles Clippers-like dash of flair is furthered by a special “LA” graphic on the nylon tongue. Old school silver lace deubres, two-tone white and blue midsoles and white herringbone outsoles round off the look.
For more footwear news, check out the latest installment of HYPEBEAST‘s weekly Sole Mates series, with NOAH founder Brendon Babenzien discussing his love of the Solovair Gibson.