Vans Opens Very First Asia Boutique in Shanghai
Located at TX Huaihai.
Vans has just opened the doors to its first boutique in Asia. The space is in Shanghai’s TX Huaihai, a new retail complex that aims to bridge the worlds of art and fashion.
Located on the ground floor, the shop will include a run of Vans’ mainline, in addition to the footwear label’s pro skateboard series, Anaheim line and Vault by Vans collections. Apart from the wide selection of footwear offerings, the store was also made as a communal event space for art, live music and skateboarding. The space is walled by wood and concrete for a warm ambiance. Vans commissioned artist Sinic Choy to decorate the wall behind the cashier with an expressive sequence of Chinese calligraphy that integrates elements of Western-style graffiti — a custom LED chandelier above the counter mirrors this style. Other parts of the store like the changing room, a display of pro skater Hyunjun Koo’s deck collection and a music station complete the new space.
Scroll through the gallery above for a peek inside Vans’ first Asia boutique in TX Huaihai, Shanghai.
In case you missed it, check out Vans and MoMA’s footwear and apparel capsule.
Vans Shanghai
TX Huaihai, G/F
523 Huaihai Zhong Lu
Shanghai, China
