Flushing, Queens rapper, chef, painter, world traveler and occasional actor Action Bronson is still a professional lyricist, and a mighty good one at that. He hasn’t released music since last year’s Lamb Over Rice but today that all changes. Bronson has premiered his first offering of 2020 with his “Latin Grammys” music video, an homage to the 1995 World’s Strongest Man competition with his face composited in on body builders’ frames. Action has been working out more than ever as of recent, taking to Instagram to post his workouts.
“Latin Grammys” is a return to form. Action raps with his signature penchant for 90s sports references and obscure nods to the American pop culture lexicon. “I fly the plane better than Tom Cruise/ Drive cars like Dale Sr. with my feet up/ Lotus pose like Shiva on the floor/ For the fight with my seat next to Jeter/ I told that motherf*cker roll the weed up, please.” The beat was created by Tommy Mas, the main producer on Action’s 2011 debut Dr. Lecter. According to a press release, the instrumental for “Latin Grammys” was found while digging through old beats. A file labeled “Ozersky” after the late, great food writer Josh Ozersky turned into to the rapper’s new song.
“It’s all about metamorphosing, this song is about coming of age,” Bronson said. “I love a good latin-jazz, upbeat vibe. It’s got that funk, you know? You can do all kinds of dances to this song. You know a song is good when you can do all different types of dances to it, and you’re still on rhythm.”
Listen to the new track below and stay tuned for more. In other music updates, Westside Gunn announced his Shady Records debut project Who Made The Sunshine, out August 28.