Dyckman rapper Slayter may have just put out the most unexpected project of the year with World Got Me F*cked Up, Vol. 1. The 12-track offering, out today via Cinematic Music Group, is an infectious listen featuring narration from Princess Nokia. Its jarring yet prescient album artwork is fitting for the unprecedented times and the artist taps a number of high-profile features that ultimately culminate in a cohesive, hard-hitting listen. The new release follows last year’s Cold At Night.
On World Got Me F*cked Up, Vol. 1, Slayter’s output goes far beyond the head-turning features, even though they definitely standout. Sada Baby delivers a show-stopping verse on “LOUIS V UMBRELLA”, Benny The Butcher continues to showcase why he’s one of the best lyricists in the game on “DIABOLICAL”, and Maxo Kream teams up with 22Gz for “UP THE SCORE”, a track that’s sure to be reverberated through car speakers cross-town from Dyckman Street and onward. Top-notch production from Chris Rich, Statik Selektah and Blwyrmnd push the project forward, but it’s Slayter who holds the entire effort down, utilizing the supporting cast to his benefit.
“Everybody snapped honestly, I feel every feature was a perfect fit for the particular song. but Maxo Kream and Benny went dumb,” he told HYPEBEAST before the premiere. He also detailed his collaboration with Jay Critch for his new “TRY SH*T” music video, out today. “We’re both outside, both from New York. When I talked to bro about shooting the video he mentioned he wanted to go uptown with it. Had to do it in Dyckman for this one. We just did a new mural in the neighborhood too, it’s important to show love and include your community each step of the way.”
The entire album is also narrated by fellow New Yorker Princess Nokia, a decision based on her ongoing love for his music. “She’s been supportive of me since the first time we met. She’s always showing love, looking for ways to help others and give advice. That’s initially how I got the idea to work with her on the narration,” he detailed. “Just her being genuine, and her versatility and originality as an artist.” He also talks loyalty on “ROSARY” featuring longtime collaborator RetcH, a promethazine-fueled sonic display with a coinciding visual released back in May.
The album cover will stand out immediately. On it, Slayter is held down by two SWAT members in riot gear as a car burns in the background. He smiles into the camera wearing his Yankee fitted and some gold fronts in a stark contrast. “Yeah, the concept for it had been sitting with me for a while,” the rapper revealed. “We shot the cover about six months ago with Andy Trust. He’s done some of my earliest artwork — all around talented creative who understood what I was trying to capture and helped bring my idea to life. I knew he’d be the right person to help execute an idea this meaningful and personal to me.”
In an Instagram post late last week, the rapper went into more detail on the decision to use the image as the cover to his project. “I wasn’t sure if I should even drop my tape with everything that’s going on but then I remembered how I felt in December when everybody was fronting on me and I couldn’t catch a break. I remembered how frustrated and angry I was that everything around me was falling apart but I still knew I would persevere because I thrive in chaos… I would be doing the people a disservice to hold on to this pain during a time like this. Also, I wanna say, not only do I stand with my Black brothers and sisters but I also understand Black blood runs through my veins the same way it does for most of my Dominicans and Puerto Ricans… I refuse to allow any hate or negativity to fester within my circle or within my community. I need all my brown people to do better and step up to the plate. Black Lives Matter. Point blank period.”
As for what Slayter has coming in the future, he tells HYPEBEAST, “Everything’s been pretty calm during [coronavirus] quarantine. I got a new cat a few months ago, got the brand new studio in the crib. Been staying busy working on new music. I have Vol. 2 coming sooner than later, we never stop cooking up. I’ve been working on my Coldgame brand more than ever. I have a t-shirt releasing today alongside the album and all of the proceeds will be donated to Campaign Zero. I have a new Coldgame x Carrots collab with Anwar coming real soon as well. I’m also working on more visuals off the project. Definitely hype to share some more.”
Watch Slayter’s latest visual directed by JLShotThat above and stream the project below. In more music news, Toro y Moi and The Mattson 2 shared a soulful single titled “Ordinary Guy.”
— SLAYTER (@COLDGAMESLAYTER) June 19, 2020