Jo LOVES is Jo Malone’s secondary company that creates scents inspired by the memories and moments in life that she loves. In the collaboration with Zara, you can find eight types of unisex eau de parfums and candles, ranging from “Ebony Wood,” a scent that reveals notes of pink peppercorn, clove and ebony wood, as well as “Amalfi Sunray,” a summer-ready scent packed with bergamot, mandarin and orange blossom.
Elsewhere, the duo presents “Fleur d’ Oranger,” “Vetiver Pamplemousse,” “Waterlily Tea Dress,” “Fleur de Patchouli,” “Tubereuse Noir,” and “Bohemian Bluebells.” Scents come in sizes ranging from 10ml to 40ml and 90ml, and each has an accompanying candle.
Paris-based art director Ezra Petronio, who is the founder of Self Service magazine, was enlisted to design the packaging for this project. Zara took an eco-friendly approach with its new range, opting to use FSC certified paper for the box that is not wrapped in cellophane or plastic, and has also used a clear glass bottle to show that the fragrances are free of coloring agents.
Take a look at the Zara Emotions Collection by Jo LOVES in the gallery above, and shop everything on Zara’s website now.
In other news, WACKO MARIA and Kuumba recently unveiled an indoor fragrance collection.