Exclusive: Jerry Lorenzo's Iverson-Inspired Editorial for Air Fear of God 1 "The Question"

Set for an exclusive Chicago release coinciding with the 2020 NBA All-Star Game.

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To officially announce the release of his Nike Air Fear of God 1 “The Question” collaboration, Jerry Lorenzo put together an editorial celebrating the importance of Allen Iverson.

Taping lauded sports photographer Gary Land, the set of images reimages iconic scenes of AI, a personal hero for the Fear of God designer. In a candid ode to his hero, Lorenzo focuses on the impact Iverson had on his life and how the basketball star stands for so much more than his highlight reel. Additionally, Lorenzo notes that the design of the latest take on the Air Fear of God 1 was inspired by the color blocking found on Iverson’s classic Reebok Question Mid signature shoe.

Catch the candid ode from Jerry Lorenzo on the inspiration behind the Nike Air Fear of God 1 “The Question” and the importance of Allen Iverson.

We partnered with iconic sports and lifestyle photographer Gary Land to re-imagine some of his most iconic and intimate images of my hero, Allen Iverson… ironically the color blocking of this sneaker was inspired and informed by Allen’s “The Question”…as we embark on Chicago this weekend for NBA All-Star 2020, I wanted to celebrate the kid who grew up on Jordan Drive in Virginia and aspired to be like his hero… similar to AI the creator places forks in all our roads. Where what came before can only inspire to a point, therefore leading to THE question… do you in fact listen to the questions of doubt in the arena, and allow that to be your truth? Or do you recognize this moment that God has plans that far supersede your wildest dreams… although you played in your idols shoes in college, the responsibility of standing in your own signature design requires the faith and conviction to walk in your own destiny…whats for you may not come in the form you expected or prepared for, and without visible answers, your faith must be rooted in the unseen… how do you handle yourself surrounded by uncertainty? One faith step can make things clear… AIR was called to carry the game to new heights. AI was called to carry a people and culture to new heights… Mike may have more rings, but once you’re in line with your creator you realize your rings come in different forms… where the absence of answers live, faith is born… I hope this encourages all of us to celebrate our heroes but to have the insight to hear God’s still voice when he directs our path away from our plans and into his destiny. Thank you, Allen.

The Nike Air Fear of God 1 “The Question” is centered around a tonal upper assisted by a contrasting mini Swoosh marked TPU cage that’s inspired by the Air Huarache Light. Additional detailing on the clean upper is a suede toe-cap with tonal stitching, thick black rope laces intricately weaved over the vamp and a rear zip closure. Elevating the shoe is a matching, double-height Zoom Air heel unit.

Priced at $350 USD, the Nike Air Fear of God 1 “The Question” is set to release exclusively in Chicago February 14 to coincide with the 2020 NBA All-Star Game happening in the city.

 

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…color-blocked toe box inspired by the question… the #AIR @fearofgod ONE ? @garyland …this weekend only in chicago

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creative direction @garyland ?

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? @garyland

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For more footwear news, Tom Sachs x NIKECRAFT Transitions collection is set for a wider global release.

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