Chromat Teams With Reebok for Colorful Instapump Fury Collection
Vivid hues, ombre-style fades and topographical detailing across 3 colorways.
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As part of its New York Fashion Week FW20 runway show, athletic womenswear brand Chromat rejoined Reebok to put forth three special takes on the Instapump Fury. Dressed in vivid hues and inspired by the gender-inclusive show space, this trifecta of styles artfully toes the line between colorful and gaudy — and each is packed full of special details.
Arriving in “Miami Red,” “Turf Teal,” and “Chromat Blue,” each pair uses rich base hues combined with bold overlays to put forth an undeniably striking style. Of special note is the “Miami Red,” which offers a duo of contrasting gradient fades: orange to pink on the upper, and yellow/orange/red on the synthetic cage.
Not to be outdone, “Turf Teal” presents a Sprite-like gradient, topographical patterns and a cool teal base, while “Chromat Blue” does away with upper fades, opting instead for rich dark colors, bold patterns and standout red accents. Although color palattes are decidedly divergent, all three styles utilize a uniform Pump fit system, embroidered Chromat branding on the toebox and a split two-piece midsole with a carbon fiber midfoot plate. DMX cushioning is also loaded in each heel for classic comfort.
This three-shoe collection follows up prior projects with Reebok, namely recent Sole Fury and Zig Kinetica collaborations. A release date has not been announced yet, but an arrival is likely this fall, accompanying Chromat’s actual FW19 collection.
For more recent collaborative projects from Reebok, check out Vetements’ latest take on the Spike Runner.