Danish designer Martin Asbjørn is a master of off-duty casual-chic — as so perfectly expressed in their SS20 collection — and this ethos of designing something effortless yet stunning has been continued for the new Spring/Summer 2021 collection.
Drawing inspiration from movie stars of the 1970s and their looks that were worn on nights out between filming and premiers, as well as an exploration of escapism alongside inspiration within the classic sci-fi movies Asbjørn watched during the pandemic — namely Barbarella (1968), Star Wars (1977), Planet of the Apes (1970), Westworld (1973), and Invasion of the Body Snatchers (1978) — this collection brings this all together for looks that are expressive and free, fun, indebted to historical cues but maintain a contemporary flair.
The result is typically Asbjørn. Shirts are billowing, tailoring is boxy and oversized, the swimwear is gender-fluid and doesn’t conform to stereotypes. With the entire collection being sustainable, utilizing recycled and organic cottons and surplus furniture fabrics, the designer has also used their platform to reflect the times we are in — which is further accentuated by the lightness of the fabrics and the colors used, most of which are earthy as a nod to the importance of reducing waste.
Standouts from Asbjørn’s “All Inclusive” collection include the all-over Baroque floral two-piece, which features elevated components such as a sinching belt and kick-flair trousers, as well as the shirt that features asymmetrical ruffles. A cozy teddy cotton button-up bowling shirt in dark green, a belted baby pink trench coat, gorgeously silky trousers and accessories such as the leopard print belt round out this season’s best pieces.
Take a look at the Martin Asbjørn “All Inclusive” SS21 collection in the campaign above, and expect the collection to launch on the Martin Asbjørn website soon.
In case you missed it, check out the latest from Kiko Kostadinov and C.P. Company.