Best known for its fragrance and skincare, Byredo has now made the move into jewelry with the launch of the “Value Chain” collection. All of the pieces in the capsule — a collaboration by Byredo’s Ben Gorham and jewelry designer Charlotte Chesnais — are based on the chain link as a structure and the concept of the collection as a “timeless foundation, sought and built for future endeavours; the chain itself is a symbol of longevity.”
The Value Chain collection features sterling silver, gold and pavé diamonds used on bracelets, necklaces, earrings and rings, with a focus on its unisex design. Announcing the collaboration, Gorham explained that “the historical relevance of jewelry is how it transforms and empowers the wearer. The size and the generosity of the jewelry expresses that; it is how it makes you feel — not how it makes others feel. The visual energy, as well as how you put it on and take it off, is all about that.”
Get a first look at the “Value Chain” collection in the gallery above, with all of the pieces available now from the Byredo web store.
In other news, take a look at the SS20 collection from Eye/LOEWE/Nature.