John C Jay Isn't Done Learning About Global Businesses

In Part 2, the Global Creative of Uniqlo tells us, “experimenting in your life is the most valuable thing you can do.”

By
listen
John C Jay Isn't Done Learning About Global Businesses
Business of HYPE
5,254 Hypes 1 Comments

Business of HYPE is a weekly series brought to you by HYPEBEAST Radio and hosted by jeffstaple. It’s a show about creatives, brand-builders and entrepreneurs and the realities behind the dreams they’ve built. In part two of this two-part series, John C Jay details transitioning from Wieden+Kennedy to Uniqlo with words of immeasurable advice.

After taking the lead on Wieden+Kennedy Tokyo, John was advised by Dan Wieden to “do the work that none of our offices could ever do.” With that in mind, he stumbled upon Uniqlo — what was then a small brand existing in only the suburbs. Uniqlo’s founder, Tadashi Yanai partnered with Wieden+Kennedy to open its first store in Harajuku and to create the first ground-breaking fleece campaign, which mainstreamed their casual apparel.

John and Yanai remained close confidants and years later after turning down a coveted role at Nike, John accepted the role as Global Creative of Fast Retailing Co. From overseeing legendary Nike ads and spearheading Wieden+Kennedy’s international growth to creating its multidisciplinary creative agency W+K Garage and putting Uniqlo on the map, John tells us he is nowhere near done.

This bridge…it doesn’t end. It keeps going. This bridge just keeps going. There’s something on the other side that just keeps coming up. I’m just trying to get there.”

Traversing over numerous decades and adhering to relatable storytelling, John’s work could be credited to what he calls the “critical moments” of exposure. He reflects on his immigrant roots, cherishing the moments where he was exposed outside the often boxed narrative of minority culture. John hopes to contribute to these critical moments for other people, helping to expose people of color to the creative world.

Later on, John advises his listeners about the perils of fear. He acknowledges that despite the risks and outcomes of experimenting, creative individuals must always adhere to exploring different options and being open to failure.

As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. You can subscribe to our channel on AppleSpotifySoundcloudStitcherOvercastAnchor or wherever else you get your podcasts. Please don’t forget to leave a comment or review.

Additionally, feel free to hit Jeff on Twitter, @jeffstaple, or via email at questions@businessofhype.com, and he may answer your question on a future episode.

This episode features references to the following:

2:00 – John’s arrival to Tokyo
4:29 – Tom Sachs
8:03 – Uniqlo
8:19 – Tadashi Yanai
8:30 – Uniqlo Fleece Campaign
12:17 – Uniqlo’s core beliefs
14:20 – Nike
19:10 – Deadstock Coffee
21:20 – John Thompson
23:21 – John’s transition to Uniqlo
24:42 – W+K Garage
26:33 – Nike Presto shoe campaign
28:12 – Phil Knight
29:09 – Nike job offer
32:37 – Resigning Wieden+Kennedy
41:15 – Jim Moore
43:03 – Barney Wan
44:45 – David Bailey
44:56 – Lord Snowdon
48:16 – Advice

Read Full Article
Host
JEFFSTAPLE
In collaboration with
byt.nyc
Director
Daniel Navetta
Producer
Christina Hong/HYPEBEAST
Photographer
Akiharu Ichikawa/HYPEBEAST
Editor
Christina Hong/HYPEBEAST

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

1075 Users Online

What to Listen to Next

For John C Jay There Is No Such Thing as an Excuse

For John C Jay There Is No Such Thing as an Excuse

From Executive Creative Director at Wieden+Kennedy to President of Global Creative at Fast Retailing and Uniqlo.

Listen
13,633 Hypes 9 Comments

E-40 and OMB Peezy Recognize the Importance of Mentorship Within Hip-Hop

E-40 and OMB Peezy Recognize the Importance of Mentorship Within Hip-Hop

The young rapper and his mentor detail on joining forces, taking pride in black-owned businesses and much more.

Listen
2,287 Hypes 0 Comments

Freddie Gibbs & Lambo Believe Versatility Drives Longevity

Freddie Gibbs & Lambo Believe Versatility Drives Longevity

The duo reflect on 14 years of navigating in the business, his new album ‘Bandana’ and more.

Listen
9,333 Hypes 1 Comments


DAWN Wants to Expand the Idea of What a Black Artist Really Is

DAWN Wants to Expand the Idea of What a Black Artist Really Is

From Danity Kane to going solo, the singer details everything from her new album to industry politics to black empowerment and much more.

Listen
2,639 Hypes 0 Comments

Doja Cat Just Wants to Have Fun

Doja Cat Just Wants to Have Fun

Known for her viral hit “Mooo!,” the multifaceted talent discusses happiness, women in music and much more.

Listen
18,890 Hypes 22 Comments

10k.Caash Showcases Dallas' Penchant for Originality

10k.Caash Showcases Dallas' Penchant for Originality

The creator of “The Woah” dance talks dancing, social media, video games and more.

Listen
4,651 Hypes 6 Comments

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.