UNUSED Taps Vincent Van Gogh Museum for Lush SS19 Collaboration
Iconic artwork is printed across seasonal shirting.
Following joint efforts with Vans and UNITED ARROWS’ sub-label monkey time, the Van Gogh Museum is serving up another blockbuster collaboration. The museum links with low-key, A$AP Rocky-approved Japanese imprint UNUSED for a concise array of graphic-heavy tees and summer shirts, placing the unmistakable artwork of Van Gogh on full display.
UNUSED‘s approach to design generally involves gently tweaking familiar wardrobe staples, both with an eye for detail and an appreciation of progressive creation. This collaboration avoids complicating the clothes, instead letting Van Gogh’s art speak for itself.
Two all-over printed shirts boast Small Bottle with Peonies and Blue Delphiniums and one of the artist’s classic Paris cityscape paintings, with open collars and relaxed fits that underline the relaxed intent of the shirts. Meanwhile, a trio of boxy black T-shirts offer iconic works like Pieta and Sunflowers, with the latter design emblazoned with thematic “VINCENT” verbiage to drive the tribute home.
The collaborative Vincent Van Gogh Museum x UNUSED goods will exclusively launch in BEAUTY & YOUTH and UNITED ARROWS’ stores on April 12, weighing in at ¥20,000 JPY (approximately $180 USD) for a tee and ¥50,000 JPY (approximately $450 USD) for a button-up.
Currently, Fondation Louis Vuitton is showcasing a selection of historical artworks, include work from Van Gogh.
