Jerry Lorenzo Unveils 2nd Fear of God x Nike Collection

The second installment of FOG’s take on luxury sportswear.

Fashion
28,344 Hypes 30 Comments

Jerry Lorenzo has just released a full visual look at the second installment of the Fear of God x Nike collection. Channeling back his love affair with the sport of basketball, the collection tells a story of “small-town dreams,” showing the humble beginnings of a [now] famous sports star, and how he/she started from nothing, slowly grinding their way to the top — it’s that “something from nothing” and love for the sport mentality translated into these series of images.

The collection once again merges the functionality of sportswear with the elevated styling of Fear of God, where something as basic as the T-shirt is transformed via cutting and material. Touching back on the ribbed-neck tee we see a slightly elongated silhouette that’s loose in fit and made from 100% cotton that’s soft and light. The majority of the collection also sees earthy tones and shades of black and grey. Aside from Jerry Lorenzo’s signature aesthetic, when put together in a full ensemble, the only marker telling that this is a Fear of God collab can be seen in the form of minimal co-branding, “Air Fear of God” patches, and subtle “FG” text.

This release also shows a full styled look at the Nike Fear of God Moc and Nike Fear of God 180 sneaker models. The first being a sporty take on the Moccasin, with an upper made from Ripstop material that’s secured by a midfoot strap and heel drawstring. The later model (Fear of God 180) gets its inspiration from the 1992 Nike Air Raid as an “X” forefoot strap system secures the foot in place. Both models see a translucent, double-stacked air unit for cushioning.

View the lookbook images above for a visual diary of a small-town basketball player’s hoop dreams. Below are a few answers from Jerry Lorenzo regarding the second collection of his collab with Nike.

Why choose the Nike Air Raid as a reference point for the 180?
Simply put, outside of Jordan’s from that time, the Nike Air Raid was my favorite sneaker in high school in ‘92. Learning that it was Tinker’s first design for off-court, I thought it would be fitting for this to be my first off-court design for Nike.

How does the second drop differ from the first?
This drop is an extension of the first, the more off-court approach to Nike basketball.

Is there anything you learned after releasing the first collection that was translated back into the second collection?
We designed both collections pretty much at the same time. All learnings will inform future projects with Nike.

In other news, Tracy Morgan breaks down his classic NY style on Sneaker Shopping.

 

View this post on Instagram

 

#AIR @fearofgod spring/summer 2019… tomorrow.

A post shared by jerrylorenzo (@jerrylorenzo) on

Read Full Article

What to Read Next

Meet Mx. Dillon
Entertainment

Meet Mx. Dillon

Asia Kate Dillon of ‘Billions’ stars in this month’s digital cover.

'Hellboy' Drops Another Supernatural Teaser & Spotlights Supporting B.P.R.D. Characters
Entertainment

'Hellboy' Drops Another Supernatural Teaser & Spotlights Supporting B.P.R.D. Characters

One week ahead of its big screen debut.

The Paris Saint-Germain x Nike Epic React Flyknit 2 Make a Surprise Online Drop
Footwear

The Paris Saint-Germain x Nike Epic React Flyknit 2 Make a Surprise Online Drop

Cop em before it’s too late.


Pharrell’s Billionaire Boys Club Unveils Limited Edition Crates
Fashion

Pharrell’s Billionaire Boys Club Unveils Limited Edition Crates

Store your items in style.

HERESY Draws Inspiration From Historical British Folklore in "Solar Rite" Collection
Fashion

HERESY Draws Inspiration From Historical British Folklore in "Solar Rite" Collection

Referencing Stone Henge, Cerne Abbas and more.

Ariana Grande & Victoria Monét Get Super Close in “Monopoly”
Music

Ariana Grande & Victoria Monét Get Super Close in “Monopoly”

A surprise new single.

More ▾
 
Subscribe to our Newsletter

Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.

By Subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.