Gucci and Disney Celebrate Chinese New Year With Mickey Mouse Collaboration
Ringing in the Year of the Mouse with the world’s most famous rodent.
Although Gucci‘s already prepping a variety of seasonal releases — including Spring/Summer 2020 and the subsequent Pre-Fall range — the Italian luxury brand is squeezing in one more delivery before the new year. In preparation for Chinese New Year 2020, Gucci is rejoining Disney for a brief array of Mickey Mouse goods.
Of course, this isn’t the first time the two companies have joined forces, but it isn’t without reason. Chinese New Year 2020 is the Year of the Mouse — or Rat, depending on translation — meaning that there’s no better time to celebrate Disney’s iconic mascot.
To commemorate the season in style, Gucci has revamped a trio of timeless menswear staples with thematic designs. A GG Supreme coated canvas coat sports all-over Mickeys, layered atop Gucci’s legendary interlocking logo. Elsewhere, a trim-fitting short-sleeved wool shirt sports an extended collar and warm plaid for a retro touch, underscored by Mickey appliqué on the chest pocket. Finally, a lightweight cotton gauze shirt is summer ready in both shape and style, with colorful Mickey and Minnie prints gracing the entirety of the garment.
Shop Disney and Gucci’s Chinese New Year collaboration on MATCHESFASHION.COM’s website ahead of the festivities on January 25. The GG Supreme coat weighs in at $4,900 USD, the wool shirt is $950 USD and the cotton shirt is a slightly more modest $930 USD.
A host of celebratory footwear offerings have also begun to roll out ahead of the Year of the Rat, including special sneakers from Converse, Nike and adidas.
