Sneakersnstuff and adidas Consortium Team up for 20th Anniversary Collection
Celebrating two decades of business with four special footwear options inspired by Los Angeles.
Sneakersnstuff has been celebrating its 20th anniversary all year long, and for the latest piece of the festivities, the Swedish-based retailer has linked with adidas Consortium for four collaborative silhouettes: the ZX4000 4D in “Day” and “Night” makeups, a Stan Smith, and an adilette sandal. With designs inspired by Los Angeles — the location of SNS’s newest store — each shoe aims to tell the story of the City of Angels through the Swedish company’s unique perspective.
The adidas ZX4000 4D “Sunrise” nods to early LA mornings with a mixture of knit orange tones inspired by bright sunrises. Special tongue branding is present on the left shoe, an SNS logo is debossed on the lateral heel, and a mint green Futurecraft midsole provides exceptional cushion and support.
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While the “Sunrise” is all about the crack of dawn, the adidas ZX4000 4D “Sunset” looks to the twilight, equipping a mixture of rich purple and pink shades for a nod to the coastal city’s gorgeous sunsets. The same tongue and heel co-branded hits, and green 4D-printed midsole provide unity with its warm-colored cousin.
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Classics get equal shine in the collection as well, thanks to the inclusion of the Stan Smith. Constructed of white leather and accented with black detailing, these Stans add a gold stamped Sneakersnstuff hit on the lateral midfoot. They also swap out the standard tongue badges for a duo of portraits commemorating SNS co-founders Peter Jansson and Erik Fagerlind. Special adidas/SNS embellishments on the insole round out the look.
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Slides are a West Coast staple, so here, the white adilette equips an all-over black print that combines SNS graphics, adidas Trefoil logos and 20th anniversary text hits. A leather midfoot strap and molded footbed offer casual comfort.
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The entire adidas Consortium and SNS 20th anniversary collection will see an early release at SNS LA on November 2 and 3. It’ll then roll out to SNS’s Stockholm, Paris, London, Berlin and New York locations, plus the Sneakersnstuff webstore and app on November 9. Both ZX4000 4Ds are priced at $300 USD, the Stan Smith at $120 USD, and the adilette at $70 USD.
For more special 20th anniversary product from SNS, be sure to check out its recent The North Face capsule collection and its exclusive Nike Air Max Tailwind IV, limited to 1999 pairs.
