Centered around a series of technical advancements including upgraded wheels, handles and interiors, the rethought product line reworks RIMOWA’s three key luggage styles to cater to a contemporary traveler’s needs. The iconic aluminum-refined Original, polycarbonate constructed Essential, and extremely lightweight Essential LITE redesigns are sleeker and feature new matte and gloss tones adorned with a new logo.
To kick off the visual identity, RIMOWA CEO Alexandre Arnault and Virgil Abloh of Off-White™ came together on a special series of luggage options. Set to be the first of a series of collabs, the team builds on RIMOWA’s redesign elements for an expression of lifestyle meets fashion. Utilizing the technical advancements and elevated construction options, Alexandre and Virgil created outlandish clear polycarbonate Essential cabin sized suitcases with a matte tone. The suitcases come co-branded and accompanied by “MISCELLANEOUS” emblazoned dividers and a matching amenity kit. According to Virgil, the collaboration was to give a sense of personality, adding “an emotional component to owning [the suitcase].” Going on to say, “…you become a performance art piece just by using the thing. It’s like putting your items on display and rethinking the premise of a product.”
Check out RIMOWA’s latest collaboration above and look for the suitcases to make its official debut at Off-White™’s upcoming men’s show in Paris June 20, and expect them to be available for purchase at select RIMOWA and Off-White™ stores come June 25.
For more contemporary fashion, take a closer look at the weathering found on the Off-White™ x Nike “Football, Mon Amour” Magia Match Ball.
Off-White™ x RIMOWA Rethought Product Line
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