21 Savage‘s “ISSA” lifestyle brand has just dropped a new capsule collection titled “Slaughter Gang Atlanta.” The designs are inspired by tracks off of 21’s latest album, ISSA Album. The merch pays homage to his Atlanta roots, with a nod to American biker gangs. The rest of the collection combines his lyrics with design cues from fashion brands such as Maison Margiela and Stüssy. The capsule itself is a reminder to the world as to where trap music was originated. 21 Savage has big plans for his line, stating that “ISSA and everything around it is a brand and I’m taking it to the next level with my merch.”
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