Walkers Crisps' Latest UEFA Champions League Campaign Gets Viscously Trolled
The Internet is harsh.
Popular U.K. chip brand Walkers thought it would be a good idea to allow fans to take selfies of themselves to send in for the brand’s latest campaign, to which the brand would tweet back a video of them at the UEFA Champions League final. Starring football legend Gary Lineker, the campaign took for the worst as Brits started tweeting in photos of serial killers, serial gropers, and well, Ric Flair. Walkers has been removing these as fast as they’ve been trickling in, but of course, some have been captured, forever remaining on the net. Check out the apology by Walkers below and some of the trolls in the video above.
We recognise people were offended by irresponsible & offensive posts & we apologise. We are equally upset & have shut the activity down.
— Walkers Crisps (@walkers_crisps) May 25, 2017
We recognise people were offended by irresponsible & offensive posts & we apologise. We are equally upset & have shut the activity down.
— Walkers Crisps (@walkers_crisps) May 25, 2017
PR disaster incoming for walkers crisps #walkerswave has went disastrously wrong😂 pic.twitter.com/0l5c8eeX0J
— Craig Denholm (@CraigDenholm) May 25, 2017
