Several decades after Ferrari produced its first vehicle, the Italian manufacturer will celebrate the storied history of its creations with a special exhibition at the London Design Museum.
Known as “Ferrari: Under The Skin,” the exhibition will showcase the technical pieces and engineering marvels that propel Ferrari’s most iconic rides; models, engines, original blueprints and more will all be on display. The London Design Museum exhibit will also present a collection of cars worth $183 million USD, allowing visitors to fully experience the absolute best the revered company has to offer.
“The depth of emotion goes far beyond the external beauty of their cars,” explains Sir Terence Conran, co-founder of the London Design Museum. “What excites me so much about this exhibition is the rare opportunity to glimpse behind the scenes and experience the dynamic between engineering, manufacturing and design, which produces Ferrari’s magic ingredient.”
“Ferrari represents an ideal case study in design and development. The company uses the subtle and often unseen techniques of automobile design, but with the utmost care and precision,” says the exhibit’s co-curator Andrew Naham. “The exhibition provides an insight into the history and practice of the whole private world of automotive design.”
You can check out a brief visual breakdown of Ferrari’s history above, and view the address for the exhibition below. A couple weeks ago, Ferrari introduced its latest work of vehicular art: the newly-rejuvenated FXX-K Evo.
London Design Museum
224-238 Kensington High St, Kensington
London W8 6AG