Burberry Drops Its First Straight-to-Consumer Collection Immediately Following Its London Runway Show

Say goodbye to the long wait for the next fashion season.

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Burberry’s September collection is the latest evolution in the storied British fashion house’s history. The brand’s first straight-to-consumer collection was shown live from Makers House, a new London show venue. Eschewing antiquated concepts like waiting times and seasons, the September collection was made available in its entirety as soon as it was previewed on the runway at Makers House, with shipping available to over 100 countries worldwide.

In addition to the revolutionary release, Burberry’s Makers House will also be hosting a weeklong series of crafts and activities in collaboration with the New Craftsmen. Short theatrical readings, craft installations and demonstrations, and a history lesson about Burberry’s heritage are all on the docket. Visitors can sit down for food at Burberry’s pop-up café, Thomas’s, and pick up designs and products by the New Craftsmen at the gift-shop.

The Burberry September collection is available here as of September 19.

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