Cheer On Your 2016 Euro Club With the #YOOXSOCCERCOUTURE Capsule Collection
Several fashion house heavyweights contribute to football’s 2016 Euro Championship.
To help celebrate the absolute frenzy of football’s 2016 Euro Championship, fans, groups, and organizations the world over, have in some way or another showcased steadfast support for their fellow countrymen, as they take to the pitch. The high-end arm of fashion’s current landscape proves no exception. Since “kicking” off on June 10, a collective of upper echelon fashion houses, such as Dries Van Noten, Paul Smith, Marni, and J.W. Anderson, just to name a few, have each dedicated an exclusive print to help cheer on their homeland in the best way they know how — stylistically. In creative collaboration between yoox.com and SEPP football fashion magazine, a creative capsule collection entitled, #YOOXSOCCERCOUTURE, consisting of unisex tops, each adorned with patriotic accents are now on offer.
