The Air Jordan 12 “Flu Game” Generated Over $20 Million
The famed Air Jordan 12 celebrates a glorious return to retail.
The return of Air Jordan 12 “Flu Game” proved to be good news for retailers. According to a report by SportsScanInfo, the retro Jordan sold 100,433 men’s and 22,939 kids’ pairs for a total sum of $22,270,931. Remarkably, this number does not include sales from Nike.com or Nike’s direct-to-consumer stores, which makes the $22 million only a portion of what the “Flu Games” really moved during their May release.
The Air Jordan 12 “Flu Game” honors the moment when Michael Jordan led the Chicago Bulls on the road against the Utah Jazz. This game would go down in basketball and footwear history due to MJ contributing 38 points, seven rebounds, five assists, three steals, and a block all while battling a stomach bug.
