Since the very beginning, Nike has been committed to the natural motion of the athlete; co-founder Bill Bowerman even imagined that the ideal sneaker would act as a “second skin for the foot.” That drive for “stripped-down, high-performance footwear” has been at the forefront of the Swoosh’s design ethos ever since, directly leading to the creation of the sportswear giant’s Free technology in 2004. Now more than a decade later, Nike is still fine-tuning the tech, offering a number of evolutions on the plush, flexible, low-profile design in the years since its debut.
This month Nike will be showcasing these evolutions and its pursuit of uninhibited natural motion with “The Nature of Motion” at Milano Design Week 2016. Showcasing a bevy of product and prototypes, the exhibition will also act as the home to a series of experiments exploring the potential of future footwear design. Those displayed experiments are ultimately behind the brand’s latest Free offering, the Free RN Motion Flyknit.
Check out a behind-the-scenes look at the Free RN Motion Flyknit above and look for NikeLab’s take on the silhouette to be available exclusively at NikeLab LNZ1 in Milan and nike.com/nikelab in Western Europe come April 12.
“The Nature of Motion” opens April 12 and will remain on display through April 17.