Been Trill has teamed up with notorious creative Pretty Puke for a new video lookbook highlighting pieces from the brand’s latest drop and recent collaboration with Coca-Cola. As children of the Internet, the director/photographer feels “The 360 video is a byproduct of today’s culture. It represents the future, the millennial, the Tumblr kids,” an alternative approach to presentation that falls in-line with Been Trill’s youth-driven aesthetic. Featuring the likes of Gabe from UZI and DJ Cyber 69, check out the visuals shot in the New York City Subway above and purchase any pieces from select retailers across the globe.
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