Consistency is one of the defining qualities of successful labels in the industry today. Always one committed to its brand philosophy, Canadian label Reigning Champ puts forth another strong range of high quality athletic-inspired menswear designs that are showcased in a seasonal lookbook shot by Fahim Kassam in the brand’s home base of Vancouver. Following its effective formula of simple design with fine attention to detail, Reigning Champ crafts the 2016 spring/summer pieces from high quality materials that are unmarred by fussy logos and bold prints; here, minimal branding quietly accents sweaters of Black, Heather Grey and Navy shades that carry distinct sportswear sensibilities. This seasonal range features a striking Indigo Terry theme, presented in washed and unwashed pieces, along with beloved staple items made from signature RC fabrics like Ringspun Jersey and Lightweight, Midweight and Heavyweight Terry.
The Reigning Champ’s 2016 spring/summer collection is now available for purchase at their online shop. Did you also get a chance to grab any of the recent ASICS x Reigning Champ collection or GEL-Lyte III collaboration?
- Fahim Kassam