With the NBA Playoffs entering its final stretch, the idea of a “champion” has never been more pressing. We watch – and to an extent, play – sports by creating our own narratives, to observe the ascent of a player from start to glory. It’s this sense of perseverance that compels us, drives us to want more; indeed, this feeling of upward mobility is a chief theme across not only sports, but other disciplines. Zeroing in on this idea, director Alexis Pazoumian unveils a new short film, ”Olympiades,” that encapsulates the pure, unbridled passion of amateur basketball players, runners and hip-hop dancers. There is beauty in practice but also its form, which is keenly addressed by Pazoumian’s Nike-commissioned piece. Enjoy “Olympiades” above and head here to check out more work from the budding French creative.
- All Sections
HYPEBEAST 100: The innovators from all realms of creativity in the spotlight.
With in-depth interviews, focused features and fashion-forward editorials, our print publication features long-form coverage of the topics valued by readers.
Explore and be inspired by the latest women's fashion news and trends.