K-Swiss and Diplo Unveil Details for 'The Board' Initiative

Following the grand announcement of “The Board” last month, K-Swiss has now unveiled more

By //Footwear

K-Swiss and Diplo Unveil Details for 'The Board' Initiative

Following the grand announcement of “The Board” last month, K-Swiss has now unveiled more

By //Footwear

Following the grand announcement of “The Board” last month, K-Swiss has now unveiled more information regarding its newest initiative. Led by Grammy-nominated DJ and producer Diplo, the campaign seeks to inspire the next generation of young entrepreneurs, while simultaneously preparing the candidates for any future business endeavors. Diplo will serve as the director of a board consisting of 100 creative and connected people, guiding them through a six-course curriculum. Coordinated by model-turned-blogger Natalie Suarez, the sessions will be hosted on a exclusive web platform and will give members a unique opportunity in gaining insider expertise from some of the best in the business.

The reputable individuals include Scott Sasso of leading streetwear brand 10 Deep, who will be teaching a course on brand positioning; the founders of fair-trade beverage company Runa, informing the importance of a socially responsible company; multi-faceted streetculture icon jeffstaple, who will be leading a session on sneaker design; Rachael Wang from Style.com, teaching the group how to position and market product through lookbooks; popular social media personality Josh “The Fat Jew” Ostrovsky of @thefatjewish Instagram and @FatJew Twitter, sharing insight how to build a strong social media presence for emerging brands; and Sharmadean Reid from WAH Nails, instructing the procedure of creating a business plan.

Each of the six phases will aid bringing the K-Swiss brand back to prominence, including the creation of a new K-Swiss tagline, three new sneaker designs, creating a set of lookbooks, and taking over its social media. The best creations will also be rewarded, such as an expensed trip to one of Diplo’s massive Mad Decent Block Party dates with a chance to meet the musician in person. Also, the board members who design the best shoe sample will have their model sold globally by K-Swiss and receive royalties from each sale.

At the conclusion of the project, the most promising applicant will be selected for a six-month mentorship with the American footwear company. For more information on how to apply, visit The Board.

Read Full Article
K-SwissDiplo

You may also like

K-Swiss Introduces the GaryVee Sneaker
Footwear

K-Swiss Introduces the GaryVee Sneaker

“Basketball players and football players have signature sneakers, so why not entrepreneurs?”
9,787 Hypes 0 Comments
Diplo and Desiigner Come Together for New "Suicidal" Video
Music

Diplo and Desiigner Come Together for New "Suicidal" Video

A somber walk through NYC.
562 Hypes 0 Comments
Diplo and Mø Dance in a Ballroom For “Get It Right" Video
Music

Diplo and Mø Dance in a Ballroom For “Get It Right" Video

He is also working on new music with Khalid.
462 Hypes 0 Comments
Pricing Details for the All-Denim Levi's x Air Jordan 4 Surface
Footwear

Pricing Details for the All-Denim Levi's x Air Jordan 4 Surface

Still no word on a release date though.
15,857 Hypes 8 Comments
BAIT & Reebok Go Back to the Drawing Board for "Ideation Department" Pack
Footwear

BAIT & Reebok Go Back to the Drawing Board for "Ideation Department" Pack

Updating the sneakers with graphic detailing and clean colorways.
2,883 Hypes 4 Comments
Quavo Reveals Release Date for Quality Control Compilation 'Control the Streets Vol. 1'
Music

Quavo Reveals Release Date for Quality Control Compilation 'Control the Streets Vol. 1'

One more project to close out the year.
9,531 Hypes 0 Comments


What to Read Next

POW! WOW! Heads to Long Beach
Arts

POW! WOW! Heads to Long Beach

Art, music and culture extravaganza POW! WOW! is heading to Long Beach, California. Its newest
7,903 Hypes 0 Comments

A Closer Look at the Nike Air Max 90 "Poppin Corks"
Footwear

A Closer Look at the Nike Air Max 90 "Poppin Corks"

Take an in-depth look at Nike’s celebratory Air Max 90 sneaker nicknamed “Poppin Corks.” In
10,504 Hypes 0 Comments

Android Wear Unveils New Update to Trump Apple Watch
Tech

Android Wear Unveils New Update to Trump Apple Watch

Google ramps up its smartwatch game with the newest version of Android Wear, featuring cutting-edge
9,756 Hypes 0 Comments


A Closer Look at the Nike Kobe X Elite "Grand Purple"
Footwear

A Closer Look at the Nike Kobe X Elite "Grand Purple"

Following the unveiling of the latest Nike Kobe X Elite “Grand Purple,” we now take a closer look
15,574 Hypes 0 Comments

Ferrari' "Tailor Made" California T
Automotive

Ferrari' "Tailor Made" California T

Ferrari has unveiled a beautiful bespoke California T, specially created to exemplify the Italian
10,248 Hypes 0 Comments

Nike SB Stefan Janoski Max Wolf Gray/Light Retro-White
Footwear

Nike SB Stefan Janoski Max Wolf Gray/Light Retro-White

Nike releases the neutral-colored Nike SB Stefan Janoski Max Wolf Gray/Light Retro-White. Stefan
9,200 Hypes 0 Comments

More ▾