Bespoke Watch Design at the Larsson & Jennings Store in London

If you haven’t explored Larsson & Jennings’ minimalist store in London’s Seven Dials, now’s the time, as it launched a bespoke watch service exclusively available within its walls.

LJX, a sub-brand which houses exclusive and unique designs by the Anglo-Swedish watchmaker, now includes LJX Custom, where customers can design their own watch, choosing from a selection of leather straps and hardware options to create a bespoke and personalized style made in-store.

The handmade straps, made with leather sourced from tanneries in Somerset and Sweden’s Tärnsjö, cater for all tastes, and will be changed seasonally to incorporate new colorways and exclusive collaborations. Currently, they include everything from a vibrant orange and a woodland camo to a classic racing green or rustic brown and can be paired with one of four Classic 40mm watch faces to create your perfect Larsson & Jennings style.

Larsson & Jennings
53 Monmouth Street
London
United Kingdom