Recap the NYC Launch of the adidas Originals Yeezy Boost

adidas Originals have unveiled a recap of the Yeezy 750 Boost launch event in NYC during NBA

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adidas Originals have unveiled a recap of the Yeezy 750 Boost launch event in NYC during NBA All-Star Weekend on February 14. As can be seen in the clip above, some fans were truly blessed as Kanye West himself handed over pairs at the adidas shop in Soho. Watch the frenzy unfold above.

The YEEZY BOOST is Kanye West’s first collaboration with adidas Originals. The sneaker is exquisitely designed featuring beautiful yet simple materials. The silhouette transcends footwear trends and champions the next way of thinking about sneaker fashion. Featuring adidas’ coveted boost cushioning technology, the YEEZY BOOST combines the ultimate in comfort and performance with high-end style.

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