The Stories Behind Luxury Brand Names
What’s in a name? Well now you can find out what’s behind the names of some high-end luxury brands
What’s in a name? Well now you can find out what’s behind the names of some high-end luxury brands such as Saint Laurent,
Founded in 1856 when Thomas
Burberryopened his own shop in Hampshire, “Burberry” actually was the store’s original name. Because so many customers around the world kept referring to it as “Burberrys of London,” the company switched to “Burberrys.” When the brand’s Knight Logo was later developed in 1901, the Latin word “Prorsum,” meaning “forward,” was added to the trademark, and has since become the name of the house’s high-fashion division headed up today by Christopher Bailey.