I Love Ugly 2014 September Editorial

Building off the success of its newly-opened Los Angeles flagship, I Love Ugly looks to

Fashion
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Building off the success of its newly-opened Los Angeles flagship, I Love Ugly looks to showcase its September-specific offerings with the above editorial. Inspired by the triumphs and tribulations experienced during its first four years in business, this particular collection highlights the brand’s streetwear roots and high-fashion sensibilities as a tribute to where I Love Ugly has come from as well as where it’s going. Key pieces from this understated fall delivery include a trendy quilted bomber jacket, selvage denim, elongated button-ups, headwear, and even a preview into the New Zealand clothier’s new eyewear line. The above items are currently available at select retailers, including I Love Ugly’s webstore.

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