For our latest Essentials installment we catch up with Greg Hervieux of Parisian creative imprint BKRW, also known as BLACKRAINBOW. Having worked with heavyweights from the world of art, fashion, sports and food & beverage, BKRW continue to bridge the gap of such realms through its own innovative approach to communications. Along with the agency, the brand also extends to a retail location and a publication offshoot. At the forefront of fashion and lifestyle, Hervieux shares with us a simple yet functional selection of on-tend pieces. As a frequent flyer he keeps his Air France Flying Blue membership card close alongside a Goyard travel bag. As an ardent basketball fan, it’s no surprise Hervieux is laced in Jordan Futures, while he also shares with us one of many BKRW collaborations — a pair of Oakley Frogskin shades. Enjoy Greg Hervieux’s Essentials here and head to BKRW for more on the label.