will.i.am is ready to conquer the wearable technology realm. After initial plans to release his PULS smartwatch in July were scrapped, the Grammy Award-winning producer unveiled more details about the product to the public in a Dreamforce keynote. The unprecedented device is a smartwatch with exceptional capabilities. Built-in applications offer social media access, GPS, fitness functions, and a music player. But the most innovative aspect is the timepiece’s ability to make phone calls, making the PULS the first phone-free device to offer such a feature. will.i.am’s company, i.am+ is also developing a jacket, backpack and shoes to coincide with the PULS. A release date has not been set for the PULS, but it is expected to retail for less than an iPhone.