We're Cooking Something Up...

Something delicious is in the works between HYPEBEAST and PUMA and no, it’s not a pop-up street-side dim sum shop… What started cooking several months ago and has been progressing all the way through Chinese New Year is almost ready to be served. We won’t reveal too much, but if you enjoy food and footwear as much as we do, stay tuned for the full unveiling next week.